Mumbrella Google Hangout with Havas’s Steve Coll and Alex Carr
Mumbrella held a Google Hangout with Havas Worldwide Australia’s executive creative director Steve Coll and Sydney managing director Alex Carr.
The duo discussed the strategy behind their YouTube campaign for Durex’s vibrating underwear, aka Fundawear, which has now received more than 2.7 million views in less than a week.
Coll is a former creative group head at AMV BBDO in London and Leo Burnett Sydney. He has also been recognised for his campaign for Walkers Crisps which won multiple awards at Cannes, including the inaugural Cannes Grand Prix for Creative Effectiveness in 2011.
What happens if someone hacks into the account and starts to activate it!!