Google marketing director says Glass security concerns his greatest challenge as a CMO

The marketing director for Google Glass has admitted one of his major challenges with the product is people’s concerns over its security and potential surveillance issues from the built-in camera.

Of the wearable technology solution which has been in development for two years Ed Sanders admitted “Glass has a lot of issues people are talking about.”

Sanders works in the ‘Google X’ department of the internet giant, a semi-secret facility dedicated to technological advancements, which he compared to Willy Wonka’s Chocolate Factory, and is behind products including Glass and Google’s driverless cars.

“It’s no secret that people are worried about surveillance and being recorded. If you tried Glass on you’d realise, I’m sorry you’re lives aren’t that exciting, we don’t want to film you all the time.”