GPY&R helps AFL get ready for the new season

Tim Burrowes

March 20, 2009 1:07

George Patterson Y&R Melbourne has created a one minute epic to mark the start of the AFL season.

It features AFL players battling through a series of challenges and sports including horse racing, American football and even bull fighting.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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2 COMMENTS

Watto 20 Mar 09

World class is what I say!!!! Brilliant concept and execution

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Anonymous 22 Mar 09

Sorry this ad does nothing for me and I am a fully paid up club member of many years. Bull fighting??? WTF???

And what about the weak ending and the awful music?

Great game. Crap ad.

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GPY&R helps AFL get ready for the new season

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