Grand prix delivers One digital best TV ratings yet

Tim Burrowes

April 20, 2009 10:54

Yesterday’s Chinese grand prix delivered the Ten network’s new sports channel One its best audience to date.

The race, which saw Aussie driver Mark Weber make a podium finish, was the perfect showcase for One because the similar time zone delivered a late afternoon event.

As a result, One scored 143,000 viewers according to preliminary OzTam ratings – roughly twice its previous best.

Yesterday was also the first day of the new official ratings period. Seven led with the return of The Force – Behind The Line, which rated a strong audience of nearly 1.5m, but Nine won the day.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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3 COMMENTS

AdGrunt 20 Apr 09

Well it was never going to be the paint-balling on One that got the top slot, was it.

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Fitzroyalty 20 Apr 09

Is there a breakdown between the 1 SD and HD channels? Are their individual ratings counted together?

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Anonymous 20 Apr 09

The F1 ratings for ONE are a combination of the viewing to the SD and HD signal.
The delayed broadcast (11:20pm) on Ten averaged 146,000.

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Grand prix delivers One digital best TV ratings yet

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