Haier TwinTasker features ‘friend zoned’ roommates in new film series

November 2, 2017 9:03

Chinese whitegoods manufacturer Haier is promoting its TwinTasker dual drum washing machine with a series of films featuring a pair of flatmates, one who has been put in the “friend zone”.

Created by Special Group, the four ads show flatmates Lucy and Dave doing things “together but not together together” including their washing.

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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Haier Special Group TwinTasker

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Haier TwinTasker features ‘friend zoned’ roommates in new film series

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