Tourism Instameets claim success

Hamilton Island Instameet

Two separate tourism organisations are haling the success of projects reaching out to uses of social image sharing service instagram.

Hamilton Island’s second Ultimate Instameet brought ambassadors and key influencers to ‘Return2Paradise’ on the island in north Queensland in May and generated more than 700 images that were shared on Instagram. Of the 700 images, 73 featured on Instagram’s ‘popular’ photos page and as a result appeared in the feeds of all of the social sharing site’s 100m active users.

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