Hard Solo alcohol to be renamed after breaching marketing code
The ready-to-drink Hard Solo alcoholic beverage has been renamed after the ABAC Adjudication Panel determined that the packaging of the drink had breached ABAC’s responsible alcohol marketing code.
It comes after “multiple public complaints” that the brand name and design of the can “strongly appeals to minors”.
I’ve never seen the alcoholic one here in Adelaide.
Strange.
Stock up on the soon to be discontinued Hard Solo cans – they’ll be a collectors item in no time!