Havas Red’s James Wright and Shane Russell share 2024 PR predictions

January 24, 2024 10:30

Havas Red has unveiled its 2024 PR predictions, and according to global CEO, James Wright, and Australian CEO, Shane Russell, the new year will be full of truth telling, brand authenticity, corporate purpose and ‘minfluencers’.

Launching its annual Red Sky Predictions this week, the holding company’s PR arm aims to “find the order in the chaos, and the solutions within the problems”, Wright told Mumbrella.

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Lauren McNamara

Lauren McNamara is the associate editor at Mumbrella, covering the agency beat. She joined in November 2022 as editorial assistant, after completing a Bachelor of Communications (Journalism) at UTS.