HBO invests in Quickflix

American television company Home Box Office (HBO) has invested $10m in Australian  video streaming and delivery service, Quickflix.

The investment comes in exchange for 83.3m preference shares at a price of 12 cents per share, convertible to ordinary shares in the company equating to a fully diluted interest of 15.7% on conversion.

In addition, a representative from HBO will sit on the Quickflix board. The investment is subject to shareholder and ASX approval.

Quickflix Executive Chairman and Founder Stephen Langsford said on HBO’s investment: “We welcome HBO as a strategic investor in our Company. Quickflix is achieving strong subscriber growth and we’re rapidly rolling out our streaming service. The funds from HBO’s investment will enable Quickflix to execute its strategy for growth and profitability.”

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