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Hisense becomes naming rights partner for NRL’s Thursday Night Football

March 2, 2020 9:14

Consumer electronics and home appliances brand Hisense has signed a three-year deal with the National Rugby League (NRL) which gives it naming rights for Thursday Night Football.

The partnership kicks off at the start of the 2020 NRL season on 12 March and will also include a major partnership with the 2020 and 2021 State of Origin series, including stadium branding, digital integrations and social media.

Hisense and the NRL have a new partnership

Hisense also becomes the inaugural ‘Official Presenting Partner’ of NRL TV, which is broadcast across NRL.com and the NRL app.

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Vivienne Kelly was previously the editor of Mumbrella from 2016 to August 2020.

Topics
Andre Iannuzzi Andrew Abdo Hisense NRL
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