Hogarth Australia appoints content creative director

December 15, 2021 9:45

WPP’s content agency Hogarth Australia has appointed Barney Howells as content creative director, overseeing Hogarth’s new national creative offering.

Howells was previously head of Sportsbet’s internal production team and was most recently working as a consultant to brands on in-housing creative capability.

Howells will play a key role in enhancing Hogarth’s content capabilities working alongside the newly appointed content team. Last month Hogarth Australia appointed Emily Harridge as content director and Alan Harca as director and post-production lead, to enhance its in-house content capabilities.

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.