Holden recruits Instagram famous Celeste Barber to star in satirical campaign

March 9, 2018 9:41

Instagram sensation and comedian Celeste Barber stars in the latest Holden Equinox digital campaign.

Barber, known for copying fashion images of celebrities and models and posting them to Instagram, features in the satirical content series as a high profile model.

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

Topics

Celeste Barber Equinox Holden Nothing to Prove

4 COMMENTS

Wow 9 Mar 18

This is much better than that other crowd surfing stuff. What a great idea, taking an existing social meme and putting a product in it. I’ve never seen anything like that before. Just goes to the new social agencies are the way forward not those multi-service, old agency hybrids.

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Kate 9 Mar 18

Brilliant campaign. This is what women want from advertising. Westfield take note!

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Louise 9 Mar 18

I enjoyed this very much. I would love to see it on TV – come on Holden, do it do it.

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Alison 9 Mar 18

Love it!

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