Holding Company of the Year award to be part of Cannes Lions

International creative festival the Cannes Lions has announced a new category ahead of this years event  – holding company of the year.  

The announcement:

London, 23 February 2011 – The organisers of the Cannes Lions International Festival of Creativity are pleased to announce a new award, Holding Company of the Year, which will be presented for the first time at the 2011 Festival.

Any agency that is owned 20% or more by a holding company will contribute points to this award across all sections and categories for both shortlisted and winning entries.

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