Holler launches iPad app in tribute to German biologist Ernst Haekel

Holler Sydney has launched an iPad app that pays tribute to German biologist Ernst Haeckel. The app works as a clock and features Haeckel’s famous biological drawings. The app was inspired by Holler director Mike Hill, who studied zoology at university.

The announcement:

Sydney, March 2011: Australian digital agency, Holler Sydney has created a clock app for the iPad inspired by 19th century German biologist Ernst Haeckel.

The Haeckel Clock, as it’s known, uses sketches of Radiolarians (ancient single-celled organisms with intricate mineral skeletons) from Haeckel’s famous book Kunstformen der Natur or Art forms of Nature as units of time. One of the app’s developers, Lukasz Karluk explains, “The Radiolarians vary
in size and as they get bigger, the unit of time they represent also increases.

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