Honda focuses on different types of drivers in HR-V campaign

August 15, 2018 9:22

Honda has emphasised all the different types of people who drive its new Honda HR-V in its latest campaign.

The ad features one actor playing different types of men and women who have different ideas about how to use a car including getting coffee, going to yoga, taking the dog for a walk and picking up takeaway.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

3 COMMENTS

Red Bean 15 Aug 18

All automatic drivers but

User ID not verified.

Blue Bean 29 Aug 18

The vehicle has no manual option

User ID not verified.

Mark D. 24 Aug 18

Customer at the core. Well done. Nicely executed too.

User ID not verified.

Latest

Google reignites campaign against under-16s social media ban

Out-of-home operator Gawk ends relationship with Ooh Media, aims to win ‘divorce’

Digitas Australia gains MD from VML Commerce

Nine and Warner Bros already casting The Golden Bachelor Season 2

Foxtel's plan to bowl over sports fans this summer

Honda focuses on different types of drivers in HR-V campaign

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE