How I turned a week-long panic attack into positive change

Advertising can be a brutal game, especially as a creative, explains Ben Smith, executive creative director at Edge. We put ourselves into every idea, we bare our soul daily and then invite the world to pick apart the things that came from our own brains.

At every keystroke, the voice in my head is muttering, ‘Why would anyone care about your feelings, Ben?’, but that’s the point. As a creative industry I think we should be more open about our mental health, so screw you, voice-in-my-noggin.

It’s essential we make mental health a priority, because as leaders in the advertising industry, we need to remove the lingering stigma around speaking up and reinforce that it’s not a weakness to be open, it’s a strength.

I’m telling my story to help normalise the discussion around mental health, because we should be able to share how we feel without fear of judgement.

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