How to pitch convincingly in 15 seconds

Can you convincingly sell your agency in 30 seconds or less? William and Sangeeta Leach provide advice on how to summarise who you are and what your business does in a winning manner.

Can you convincingly sell your agency in thirty seconds or less? Our experience suggests it’s unlikely.

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Yet the creation of an elevator pitch designed to do just that will reap benefits beyond its potential for prospecting.  The process of creating the elevator pitch will unite the leadership of your organisation and sharing it with your people will help them focus on what’s most important to your success.

An elevator pitch is a message to prospective customers that can be delivered in a relatively short period of time (the time taken to ride and elevator with someone).  In this article we share some helpful tips on creating an elevator pitch for your business.

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