HSBC celebrates individuality in latest TV campaign

September 21, 2018 10:28

HSBC is the latest bank to launch a new television campaign in the wake of the Banking Royal Commission, with a campaign celebrating individuality.

Created by J Walter Thompson, the TV ad features various people living in homes which suit their individual personalities.

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Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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