IAA launches Red Cross fundraiser, encouraging global marcom industry to donate to bushfire relief
The International Advertising Association (IAA) has created a Red Cross donation page in response to Australia’s ongoing bushfire crisis, supported by an ad headlined ‘C’mon friends in the marcom industry, let’s unite for Australia’ and circulated to IAA chapters globally.
“These folk support our products and services and they need all our support in their times of loss and despair,” reads the IAA’s Red Cross donation page.
The ad has been sent to IAA chapters across the world, encouraging donations to a Red Cross donation page
