IAB expands board with executive tech council representation
IAB Australia has announced that the chair of its executive tech council will now be represented on the board, with Rohan Creasey, country manager ANZ for Rubicon Project and chair of the council since June last year, named as the first representative.
IAB said the expansion of the board will provide greater industry representation, and Creasey will bring technical insights to shape board discussions on standards, guidelines and industry issues.
The executive tech council is made up of representatives from the likes of Adobe, Google, Integral Ad Science, LinkedIn, News Corp, Spotify, The Trade Desk, Twitter and Verizon.
Great to see technology and the related expertise being competently represented on the IAB board. Strong move.