Icon Inc and Icon PR merge as Icon Agency, to focus on multi-channel campaigns
Digital and PR agencies Icon Inc and Icon PR merged together to launch Icon Agency aimed at tackling demands for multi-channel campaigns.
The merger follows a year of creative expansion within the Icon team to transform the company into a full-service agency.
The Melbourne-based Icon Agency will be led by founders Joanne Painter and Christopher Dodds alongside the creative directors Rod Clausen and Ed Bechervaise, who were appointed in late 2015.
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