ICON International Communications merges with chris+geoff to create new agency
Public relations agency ICON International Communications has merged with advertising consultancy chris+geoff and rebranded as the DAYLIGHT Agency.
The new agency will have five primary offerings including advertising, digital and social, marketing, public relations and reputation management.
Former managing director of ICON International Communications, Chris Gray, said: “In a world of disruption, we took the important decision to evolve and reshape the firm to provide a unique industry leading business proposition in the changing marketplace.