iiNet promotes ‘quota free’ Netflix deal with its brand spokesman getting square eyes

Miranda Ward

March 26, 2015 12:55

iiNet has launched its marketing campaign based around its quota-free Netflix offer with a TV ad showing face of the brand Finn getting “square eyes” from watching so much TV.

The campaign, created by Marketforce, follows on from the official arrival of Netflix in Australia on Tuesday after it had announced earlier this year iiNet customers would be able to access Netflix, via Fetch TV, without it affecting their data-caps.

Optus has also released a series of spots featuring comedian Ricky Gervais to spruik its unmetered Netflix offer.

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

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2 COMMENTS

Everyone's a winner 26 Mar 15

Telstra Bigpond has been quietly upping customer quota’s to 1TB. Given the exclusive deal with Stan, they’re possibly worried about customer defection but can’t or won’t promote Netflix directly.

http://forums.whirlpool.net.au.....&p=85

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JG 27 Mar 15

Excellent. I’m with Bigpond and now I will use around 10% of my limit instead of 20%. Guess I will look at a cheaper plan.

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