Ikon snaffles Subway from Starcom and staff from Mitchells to launch Brisbane office

Independent media agency Ikon has opened an office in Brisbane, with Subway as its foundation client.

Lesley Edwards, strategy director at Mitchell & Partners Brisbane, will run Ikon Brisbane as MD. Shelley Cook and Shaun Lohman join as agency director and digital director, respectively – also from Mitchells.

Starcom was the incumbent agency for Subway.

Dan Johns, Ikon’s national CEO, said: “We have been patiently waiting for the right moment to move into the Brisbane market to provide an alternative media agency offering to advertisers and an alternative, stimulating workplace for the best media talent in Brisbane. We are extremely pleased to have Subway on board as our first client and look forward to making an immediate, positive impact to their business.”