Features

I’m a Celebrity’s EP on ratings growth, filming during COVID and where to next for the show

I’m a Celebrity… Get Me Out of Here! has been back for a week, and Network Ten’s head of entertainment and factual programs, Stephen Tate, expects it will only get better from here. Mumbrella’s Brittney Rigby speaks to Tate and the show’s COVID consultant, Dr Henning Lilijeqvist, about this season’s cast and ratings, why “people [were] finding it frustrating” adjusting to COVID measures initially, and why “you would have to question whether you would return to Africa”.

Brittney Rigby

January 11, 2021 10:03

Actor, singer, and TV presenter Toni Pearen was repeatedly bitten on the face by snakes. The Bachelor’s Abbie Chatfield spoke up against slut shaming and taught a campmate Cardi B’s Wet Ass Pussy dance. Former AFL player Travis Varcoe spoke about the impact of his sister’s death and racism. And TV personality Grant Denyer confessed to a potential problem with alcohol.

All of that was squeezed into the first week of I’m a Celebrity… Get Me Out of Here!’s seventh season.

This season is set in the northern New South Wales bush

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Brittney Rigby

Brittney Rigby was Mumbrella's deputy managing editor - news and analysis. She left Mumbrella in April 2021.

Topics

Abbie Chatfield Ash Williams Colin Fassnidge Dr Henning Lilijeqvist Grant Denyer I'm a Celeb I'm a celebrity I'm a celebrity...get me out of here Jack Vidgen Jess Eva Lisa Squillace Paulini Curuenavuli Pettifleur Berenger Robert 'Dippa' DiPierdomenico Stephen Tate Ten Ten ViacomCBS Toni Pearen Travis Varcoe