Imagine if Bonds reduced men to their balls… or if it’s easier, imagine they already had

As everyone knows, there’s one naughty list for marketers to avoid – and it’s not Santa.

Mainly because all Father Christmas will do to you is ruin your Christmas by not giving you any presents.

Collective Shout, however, are another thing altogether. Get on their naughty list, and every day will be a Sisyphean challenge of boycotts and complaints to the Ad Standards Board.

So Dr Mumbo feels for the list of brands that the campaigning movement doesn’t like.