Innocean makes senior hires ahead of new business push

From left: James Welch, Amanda Wheeler, Kevin Choi, Scott Lambert, Jo Gilbert

Innocean Australia – best known for handling the Hyundai and Kia brands – has hired new senior staff in a move that signals its intentions to expand beyond being seen as the inhouse agency for the car brands.

The company has hired James Welch as new business director and Jo Gilbert as events and sponsorship director. It follows the hiring of creative director Scott Lambert from Draft FCB in October.

Welch was previously at Oddfellows while Gilbert was most recently business director at Tribe Marketing and before that at Ogilvy Action and STW’s Fudge Group.