iSeekplant unveils comical mini-series, sheds light on issues for construction and mining

iSeekplant has launched a new campaign featuring three Aussie icons to highlight the daily challenges of working mining and construction industry in a comedic way.

Launched at the Real Short Film Festival this week, the campaign for the Australian online plant hire equipment and services database sees Aussie comedians David Field, Dave Eastgate and Col Elliot, provide a light-hearted look at issues that construction and mining companies face every day.

Iseekplant campaign

The first of three spots,  ‘Poor Brian,’ features a 45-year-old engineer who is struggling miserably with finding the perfect partner machine for his projects. The spot includes interviews with his concerned friends who are worried about him keeping his job and shots of Brian moping around the construction site.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.