J Walter Thompson tackles Parkinson’s Disease misconceptions in new campaign to push for cure
Australians are being urged to challenge their understanding of Parkinson’s Disease, in an ad featuring a recently diagnosed young woman sitting with her elderly father.
The campaign, created by J Walter Thompson for World Parkinson’s Day, shows a young woman holding hands with her father who appears to be shaking.
However, when they let go of each other’s hands it is revealed the young woman is the one suffering from Parkinson’s Disease.