Jaguar Land Rover appoints new Aus marketing director

July 15, 2021 4:37

Jaguar Land Rover has appointed a new marketing director for its Australian operations more than 12 months after previous marketing head departed.

Shannon Edwards has assumed the new role responsible for all local product marketing, customer experience, media and communications activity on both Jaguar and Land Rover brands.

Edwards succeeds Kevin Nicholls, who departed in April 2020 and has joined Flipcar as a marketing strategy advisor. Edwards will report directly to Mark Cameron, managing director Jaguar Land Rover Australia.

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.