JC Decaux and the City of Melbourne in fight over Telstra payphone advertising
The City of Melbourne is in a fight with JC Decaux and Telstra after the council claimed the companies’ large format payphone ad displays could cost the city up to $2.1bn in lost productivity.
In dispute is whether the large format advertising units are ‘low impact’ under federal telecommunications laws which exempt minor telco installations from local planning requirements. The city claims the size of the units and their economic impact makes them subject to the council’s rules.