JCDecaux and Samsung sign exclusive deal for highly sought after site

August 22, 2023 12:01

For the first time, out of home (OOH) company JCDecaux has signed a deal to provide exclusive site access in a prime location to a major corporate for 12 months.

Commencing this month, the partnership will see Samsung, and its media agency CHEP Network, ‘own’ a 24/7 presence in the heart of Sydney with exclusive usage of the Broadway & George large format site.

Sydney’s Broadway & George large format site

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.

Topics

Catherine Shen CHEP Network JCDecaux Joanna Baxter Max Eburne oOh Samsung Australia

1 COMMENTS

Dion 10 Sep 23

Are you forgetting the two on the way to bondi junction at Taylor square have been utilised by Apple since 2013. No other advertiser has advertised on them. There used to be an oOh media one just off the Anzac bridge going towards Victoria road that apple had exclusive access too. One above McDonald’s stanmore is 90% apple advertisements too.

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