Reunion makes key creative hire
Brand experience start-up agency Reunion, led by Justin Hind, Dominique Hind and Stephen Knowles, has made a significant hire in Ollie Beeston as partner – creative.
Beeston joins the agency’s leadership team from Meta’s globally recognised Creative Shop where he was APAC Metaverse lead.
His hire aims to evolve Reunion’s approach to the fusion of creative, data and tech, as well as its focused audience-first philosophy to creativity and marketing.
Beeston said he couldn’t be more excited to be embarking on this new journey.
“Justin and the team recognise that audiences have moved from ‘viewers’ to ‘doers’ and the agency’s customer-driven and data-centric focus is perfectly poised to capitalise on this,” he said.
“I’m thrilled to be joining the leadership team at Reunion and keen to get stuck into crafting ideas that not only capture attention but also drive meaningful engagement for audiences and brands in equal measure.”
Prior to working at Meta, Beeston was an associate creative director at Clemenger BBDO where he worked on V Energy, Tourism Tasmania and TAB among other clients.
His strength in crafting narratives that resonate with audiences drew Reunion to him.
Justin Hind said: “Welcoming Ollie Beeston as partner – creative is a pivotal moment for us all.
“Steve, Dom and I couldn’t be more excited. His proven track record mirrors our commitment to data-driven strategies and customer-centric initiatives,” he said.
“Ollie’s deep experience at Meta Creative Shop perfectly aligns with our model, and we’re excited to witness his creativity flourish within our business.”
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