KiisFM boss warns returning Hamish and Andy are ‘no silver bullet’ for rival Hit Network
Davis speaking last night.
The boss of KiisFM has fired a shot across the bow of rivals Hit Network ahead of the return of star duo Hamish and Andy to the radio later this year, declaring their Drive timeslot the radio battleground of 2015.
Speaking at APN News and Media’s media and client briefing last night Australian Radio Network (ARN) CEO Ciaran Davis said: “For us the Drive market is critically important.
“Let me just say now it is a very different landscape to 2010 when H & A (Hamish and Andy) – I don’t like to say their names – were the only national Drive show. Today you have four very good ones – TripleM, you have ourselves, you have Nova and you have Hamish and Andy.
No silver bullet but still five thousand silver bullets better than Kyle and Jackie O.
This kind of “shot firing” equates to fear and uncertainty. Davies doesn’t like to say their name only because he wishes he had them in drive rather than a tired pairing [Edited by Mumbrella]
It’s good to be the King……