Kleenex proclaims puppy will remain as brand ambassador

Despite launching a nationwide search for a new animal ambassador, Kleenex has announced it will keep the incumbent Kleenex Puppy after all.

The brand announced it would be on the hunt for a new animal ambassador last month, releasing ads by JWT which featured the auditions of a bear, rabbit and an alpaca.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.