Kodak Moments and Disney launch customisable product range at Kmart
Kodak Moments has partnered with The Walt Disney Company Australia and New Zealand to bring a range of personalised Disney, Pixar, Star Wars and Marvel products to Kmart photo centres.
The range will launch with 2,800 designs available on educational charts, party invitations, greeting cards, border prints, posters, magnets and mugs. Consumers will also be able to customise the designs by adding their own photos and text.
Off the back of the product launch and partnership, Mumbrella understands there will be a wider national marketing campaign.