Kraft Heinz selects TBWA\Sydney to handle creative for Golden Circle

Kalila Welch

August 9, 2022 10:12

Kraft Heinz has named TBWA\Sydney as the creative agency of record for its brand Golden Circle in a closed pitch process.

TBWA\Sydney’s remit will include the entire beverages portfolio including the development of the Golden Circle Masterbrand, replacing incumbent 72andSunny, who was appointed to the brand in 2020.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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