Leading travel PR agency welcomes new clients and talent

GTI, a tourism marketing and PR agency, has welcomed new talent and an expanded client portfolio as it gears up for 2025.

The agency has welcomed South America’s largest airline network, LATAM Airlines, back to its portfolio, having won a competition pitch for its PR account. It previously represented LATAM Airlines prior to 2021.

GTI will work closely with the airline, providing PR and consumer marketing services to drive awareness of the brand and inspire Aussies to explore South America. It will help with the relaunch of LATAM’s direct Sydney to Santiago route, as well as the upcoming increased frequency of direct flights out of Melbourne.

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