Leo Burnett Melbourne appointed SPC Ardmona’s new creative agency

SPC Ardmona Corporate Logo - 284x110Leo Burnett Melbourne has won the SPC Ardmona creative account, looking after the SPC, IXL and Taylor’s brands following a competitive pitch.

The agency will be responsible for all integrated communications and will begin work on the account immediately. Ogilvy previously handled the account.

Bronwyn Powell, marketing and innovation director, SPC Ardmona said in a statement: “We have an ambitious agenda for our company and our brands. It’s a very exciting time, and we need a strong, innovative creative partner to help us deliver. Leo Burnett is an excellent fit with our business, both in terms of culture and capabilities.”

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