LGSuper appoints Brett Barber as chief digital officer

Superannuation provider LGSuper has taken Greyhound Australia’s IT head Brett Barber to head its digital and marketing departments.

The release:LGsuper has appointed Brett Barber to the newly-created role of Chief Digital Officer as part of the super fund’s ongoing strategic digital transformation.

In the role, Mr Barber will be responsible for LGsuper’s IT and Marketing divisions.  He has nearly 20 years’ combined IT, marketing and business development experience, having previously worked with AMP Limited, SingTel Optus, Suncorp-Metway, Allianz, Credit Union Australia and Dingu Blue.

In particular, Mr Barber specialises in digital customer solutions, software development, social media, core banking, telecommunications and digital transformation projects.

LGsuper CEO David Todd said the new appointment recognised that IT-driven innovation would help the fund drive additional member value.

“Technology will play an increasing role in the ever-changing superannuation landscape by driving operational efficiencies and member engagement.  In creating this role, we are also cognisant of how IT and marketing functions can work more closely together to achieve these goals,” he said.

Source: LG Super press release