Liberals release first attack ad of election year
The Liberal Party has released its first attack ad for the 2013 election, using Julia Gillard and her ministers’ own words to indict Labor.
The YouTube ad, released on the anniversary of Kevin Rudd’s challenge to Julia Gillard, is entitled “Dysfunction and treachery” and uses grabs from the politicians themselves to present the government as distracted and divided.
At the beginning of the ad, viewers are told: “12 months ago Kevin Rudd challenged Julia Gillard to become Prime Minister”, before featuring a montage of sound bites.
It concludes with the tagline: “After 12 months, nothing has changed.”
“Labor remains a chaotic, divided and dysfunctional government who have no plans for Australia’s future.”
Nic Christensen
not very effective i have to say.
Someone down at the Libs media unit needs to get the chop ASAP. They continue to churn out amateurish garbage like this.
” remains … , which has …”
Hey, Liberals, just shut-up and you’ll win….
c’mon guys, just think Steven Bradbury…
What is it with the obsession over politics? The same people that are desperate to vote a party in, are the same ones that turn on them when things go pear shaped. It’s a constant back and forth, back and forth like a broken record. We live in Australia, with one of the most enviable societies and living standards in the world. Does it matter who runs the country? What difference is it going to make? $20 at the end of the month difference here or there, a few more or less nurses and teachers, an extra road or two. No thanks, I’m doing the “drop pen” technique on the ballat as I usually do.
“….who have no plans for Australia’s future” So how about you show us your plans then?
They have been given a heap of material!!
fantastic!
just shut up and you’ll win Tony
Oh great. So the tone that the Liberals are setting for this election is who can sling the most dirt and trash the other party, rather than focusing on policies. Well done, kill me now.
How does the song go? “Wake me up when September ends….”
So if you believe that ad, you should see the one where the same people tell what they think about the Liberals and Abbott. Not nice.
Its like those propaganda clips they parody on The Simpsons
“Her sweet.. sweet….can.” https://www.youtube.com/watch?v=bThouBcsMO4
ooh ouch!
No spoken announcement at the same time as the written announcement at the end? Are the rules different for online ads?