Lifestyle Communities launches latest downsizing campaign iteration via By All Means

Kalila Welch

August 23, 2022 5:42

Lifestyle Communities has launched the latest instalment of its ongoing downsizing campaign, via creative agency By All Means.

This latest iteration marks a pivot away from characters Richard and Donna, who have starred in the campaign up until the most recent spot in February.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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