Liverpool match drives TV viewers towards 7Mate

Sports fans again showed willingness to find coverage on the secondary free to air channels on Wednesday night with 7Mate pulling one of its biggest audience shares since launch for the Melbourne Victory vs Liverpool FC soccer game.

7Mate had an audience of 8.4 per cent while the game had a metro audience of 588,000, according to the overnight ratings from OzTAM. In Melbourne the game rated 262,000 – making it the city’s ninth most watched programme of the day.

The strong result matches the big results for Nine’s Gem during the first two Ashes cricket tests.

Meanwhile, Nine’s The Block was the only evening entertainment show to rate more than 1m, pulling in 1.359m.

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