Google’s ANZ marketer Lucinda Barlow secures global YouTube role

May 17, 2016 2:41

Lucinda Barlow promoted to global YouTube role

Google’s Australian and New Zealand head of marketing, Lucinda Barlow, has been promoted to global director of marketing for YouTube as the search giant announced a series of promotions.

Barlow, who has been in the role since 2010, will be replaced by Google’s Asia Pacific head of Media, Aisling Finch.

The move marks a major step for Barlow, a former mission critical systems engineer at BHP, who moved into marketing through work with two start-ups and phone technology company Symbian.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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