Macca’s launches State of Origin themed meals ahead of Game I

Ahead of the first State of Origin game next Wednesday, McDonald’s Australia has launched “Blues and Maroons Meals” via a new campaign from DDB Sydney.

The limited-edition meals are described as the “ultimate feed” for those who bleed blue or maroon, and will include collector cups that commemorate iconic moments in Origin history.

The meals will be available in NSW and ACT for Blues punters, and Queensland and the Northern Territory for Maroons fans, with campaign content targeting each state.

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