Macquarie Sports Radio tweaks lineup with Mark Levy and Mark Riddell to run national breakfast
Macquarie Sports Radio has tweaked its lineup for the third time this year, extending its Sydney breakfast show with Mark Levy and Mark Riddell across Australia.
Riddell and Levy were already syndicated in Brisbane, but now replace Melbourne breakfast hosts, Matt Thompson and Tony Shaw. Melbourne breakfast co-star, Jimmy Bartel, will join Levy and Riddell from 9am to 10am. It follows the last radio ratings survey of the year, which saw Thompson, Shaw and Bartel receive an asterisk in the breakfast slot.
It is not yet clear whether Thompson and Shaw will continue with the network.
“Tweaked the lineup”? An asterisk in the ratings for several shifts led to a tweak at Macquarie Sports Radio?
Fairfax Media and the Nine Network must have the calmest shareholders on the ASX.
What a joke – as usual the high-ups at the radio stations think that running their own corny adverts on their own unlistened-to stations constitutes a “major marketing push???” The saddest thing is that MSR is actually very entertaining, informative, and funny. But you’d never know it, given these operators are in fear and dread of actually spending any money to promote themselves across any other media. And in 3 months time it’ll all change again, and the execs will scratch their heads and wonder what went wrong. Pathetic.
The breakfast show is unlistenable!!!! It consists of one host insulting the other about being fat , drinking too much or any number of other inane topics before both dissolve into fits of laughter. When recovered it is time to use the term “champion” as often as possible when speaking to a rare caller and finally reminding anyone who is still listening that they both work for another station( that is much more successful)
Levy does his best to actually sound like Ray Hadley and seems to be in awe of him. I thought Beau Ryan was bad but these 2 are worse.
Sadly after many years of listening to 2UE I just can’t do it anymore.
They killed off talking 2UE because of low ratings and replaced it with a format that’s worse with ratings that barley register on the dial and their not regretting the change? People loved talking lifestyles light hearted commentary without the rantings, ravings, doom and gloom that comes from the station down the dial. Such a shame