Magnite rolls out Live Scheduler to streamline programmatic ads around live events

Magnite has introduced Live Scheduler, a first-of-its-kind tool designed to help media owners plan, activate and measure advertising around live events through a standardised, scalable framework.

The announcement:

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.