MashUp hires Karen Spear from Zoo Republic

Strategy and design consultancy MashUp has hired shopper marketing expert Karen Spear from Zoo Republic.

The release:

Retail strategy and design consultancy MashUp announced the appointment of one of Australia’s most recognised experts in shopper marketing, Karen Spear, as General Manager.

With over 14 years experience in retail and shopper marketing, Karen joins MashUp from The Zoo Republic where she was Director of Shopper Marketing. Prior to that she was the Australia and New Zealand head of POPAI, the global industry association for shopper marketing and marketing at retail.