May’s Biggest Brand Movers revealed

June 18, 2024 8:28

Jetstar has topped YouGov’s Biggest Brands Movers list for May, as a result of fellow airline Bonza going into administration.

It made moves in nine out of 13 BrandIndex metrics, across all three categories – Media and Communication (Ad Awareness, WOM Exposure, Buzz), Brand Perception (Corporate Reputation, Customer Satisfaction, Recommendation) and Purchase Funnel (Consideration, Purchase Intent, Current Customer).

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.