M&C Saatchi Sport & Entertainment Australia undergoes brand refresh

M&C Saatchi Sport & Entertainment has refreshed its brand identity, market proposition and website.

According to the public relations, partnerships and activations agency, it is “doubling down on its passion proposition by helping clients take a broader view of audiences – identifying the right combination of mainstream and niche passions and crafting a contemporary connections plan that traverses owned, earned, shared and paid”.